Privacy Policy

Introduction

  1. This Privacy Policy sets out Bottom of the World’s policy regarding any personal information you might supply to us via the Bottom of the World website hosted at www.bottomoftheworld.com.au (the Website), and related subdomains and applications (collectively, the Platform), and how that information may be used. 

  2. By viewing and using the Platform, you will be deemed to have agreed to the matters described in this Privacy Policy. If you do not agree to this Privacy Policy, you should not use the Platform.

Information Collected

  1. Bottom of the World collects information about you when you provide it to us. The types of information collected about you include information such as your name, email address, contact details, and other information you choose to provide. Bottom of the World primarily collects personal information from you through written and electronic means of communication when you interact with us. This may occur when you subscribe to our newsletter, enter a competition, submit an enquiry, or post on the Platform. 

  2. If you access the Platform via a third party platform, you consent to us collecting, storing and using the information you make available to us through the third party platform. 

  3. Information sent by your web browser may be automatically collected. This information typically includes the internet protocol (IP) address used to connect your computer or device to the Internet, your operating system and platform, the average time spent on the Platform, pages viewed, information searched for, access time, location information and other relevant statistics. The amount of information collected depends on the settings you have on your web browser and/or personal electronic device.

How Information is Used, Shared and Disclosed

  1. Bottom of the World may use your personal information for the primary purpose for which it was collected. This purpose will be a purpose that is reasonably expected at the time of collection, and may be specified in a privacy collection statement at the point of collection. Bottom of the World may also use your personal information for a secondary related purpose. By submitting your personal information, you consent to Bottom of the World using it to:

    • Provide you with products and services (both our own and those of other entities) that may be of interest to you;

    • Answer your queries regarding the products and services we provide;

    • Provide you with updated or new information about products and services (both our own and those of other entities);

    • Monitor online activity on the Platform;

    • Identify you and your posts or activities on the Platform to other uses and/or the public;

    • Conduct competitions, deals and promotions;

    • Market and advertise to you (including by sending newsletters, alerts, special offers and promotions), and target advertisements based on users’ interests; 

    • Develop existing and new Bottom of the World products and services;

    • Maintain and update our business infrastructure, databases and systems;

    • Promote our and our suppliers’ other products and services to you, including by way of direct marketing; and

    • Do any other act or thing required or authorised by law

  2. In providing our products and services, or collecting and using your personal information, we may be required to disclose some of your personal information to related third party organisations. 

  3. All information sent by your web browser will be used only to assist us for the purposes of providing an effective service on the Platform. We may, from time to time, supply the owners or operators of third party websites from which it is possible to link to the Platform, with information relating to the number of users linking to the Platform from such third party websites. You will not be personally identifiable from this information. 

  4. Bottom of the World may use the information it automatically receives from your web browser to see which pages you visit within the Platform, which website you visited before visiting Bottom of the World, and which website you visit after you leave. Bottom of the World can then develop statistics that are helpful in understanding how our visitors use the Platform. Once aggregated for statistical purposes, you will be personally identifiable from this information. 

Cookies and Tracking

  1. Bottom of the World may store some information on your computer, such as cookies, when you visit the Platform. Cookies are small text files stored on your device when you visit a website. They help to improve website functionality, remember user preferences, and collect analytical data to enhance the user experience. You may erase or choose to block this information from your computer if you wish to. However, erasing or blocking such information may limit the range of features available for you to use on the Platform. 

  2. Bottom of the World may allow third-party services, such as analytics providers and advertisers, to place cookies on your device. These third parties may use cookies to track your online activity and personalise content. For more details, please review their respective privacy policies. 

  3. Any data collected through cookies is securely stored, and only shared with trusted partners when necessary for website functionality or marketing purposes.

User Rights and Choices

  1. Your provision of your personal information is considered your consent to receive direct marketing and other communications from Bottom of the World and our select partners’ products and services, unless you submit a later request not to receive any further direct communications.

  2. All Bottom of the World’s direct marketing and other communications materials will include a functional facility through which you may request not to receive any further direct communications.

Data Security

  1. Bottom of the World takes all reasonable steps to ensure the security of any personal information you provide to us, and will take all reasonable steps to destroy or permanently de-identify personal information if it is no longer required for the purpose for which it was used or disclosed. While all reasonable steps are taken, Bottom of the World cannot guarantee the security of data. 

Third Party Links and Services

  1. You may be able to access other sites external to the Platform by clicking on links that have been provided through the Platform. Bottom of the World is not responsible for the privacy policies and practices of other websites. 

Policy Updates

  1. Bottom of the World is entitled, at its sole discretion, to amend, add or remove any part of this Privacy Policy at any time, without notice. You should periodically review this Privacy Policy for amendments, additions or removals. 

  2. This Privacy Policy is effective as of February, 2025. 

Contact Information

  1. If you have a concern or question about the Platform’s use of your personal information, please contact Bottom of the World at hello@bottomoftheworld.com.au 

  2. For further information regarding privacy in Australia, please visit the Office of the Australian Information Commissioner website at www.oaic.gov.au